One traditional cigarette contains at least 4000 chemicals and 50 carcinogens (cancer causing chemicals)
However, brand loyalty is also extremely high and shoppers dont want to compromise on quality
2022 Sep 1 [cited 2023 Dec 1];364:110061

North America E-Cigarette Market Overview 6.1 North America E-Cigarette Market Revenues & Volume, 2015-2025F 6.2 North America E-Cigarette Market Revenues & Volume Share, By Device Type, 2018 & 2025F 6.3 North America E-Cigarette Market Revenues & Volume Share, By Country, 2018 & 2025F 6.4 United States of America E-Cigarette Market Overview 6.4.1 United States of America E-Cigarette Country Indicator 6.4.2 United States of America E-Cigarette Market Revenues & Volume, 2015-2025F 6.4.3 United States of America E-Cigarette Market Revenues & Volume, By Device Type, 2018 & 2025F 6.4.3.1 United States of America E-Cigarette Disposable E-Cigarette Market Revenues & Volume, 2015-2025F 6.4.3.2 United States of America Modular/Rechargeable E-Cigarette Market Revenues & Volume, 2015-2025F 6.4.4 United States of America E-Cigarette Market Overview, By Gender, 2018 6.4.5 United States of America E-Cigarette Market Overview, By Age Group, 2018 6.4.6 United States of America E-Cigarette Market Overview, By Distribution, 2018 6.5 Canada E-Cigarette Market Overview 6.5.1 Canada E-Cigarette Country Indicator 6.5.2 Canada E-Cigarette Market Revenues & Volume, 2015-2025F 6.5.3 Canada E-Cigarette Market Revenues & Volume, By Device Type, 2018 & 2025F 6.5.3.1

British American Tobacco, Imperial Tobacco, Philip Morris International and Japan Tobacco International filed lawsuits against Health Secretary Jeremy Hunt over the rules last year