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Edward Bernays gave himself the title "The Father of Modern Public Relations," a clever way to erase the contributions of those who came before him and solidify his legacy
James Traub, The Devil's Playground: A Century of Pleasure and Profit in Times Square Advertising also grew significantly in the 1920s, growing from $25 million to $85 million over the decade
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The same groups also showed higher rates of non-adherence, treatment failure, and relapse
The industry started using them and advertising their supposed benefits in the 1950s after published studies began to reveal the health threats from tobacco
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